Christmas is a time for giving – but what if you don't know what to buy for your nearest and dearest this year? That's the question The Royals Shopping Centre wanted to answer – and the reason STORM was commissioned to develop a festive publication to highlight all the fantastic gifts available in store.
With the festive season fast approaching, STORM was commissioned to help get shoppers in Southend into the Christmas spirit – through the development of a suite of adverts, posters, publications and branding for the 'Christmas on Sea' Spectacular, Southend's official start to the holiday season.
A new organisation designed to give Southend's High Street a new lease of life, the Town Centre Partnership itself needed a bold, exciting look to reflect its aims and ambitions.
